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Бібліографічний опис згідно з ДСТУ 8302:2015
Молчанова Е., Ковтонюк К. Моделі диджитал-торгівлі. Зовнішня торгівля: економіка, фінанси, право. 2021. № 2. С. 56-72. Серія. Економічні науки

  ПОВНИЙ ТЕКСТ
 

УДК 339:004.738.5   DOI: https://doi.org/10.31617/zt.knute.2021(115)04

JEL Classification: F02, F19
 
   
МОЛЧАНОВА Еллана
 
E-mail: Ця електронна адреса захищена від спам-ботів. вам потрібно увімкнути JavaScript, щоб побачити її.
ORCID: 0000-0001-8043-1916
  к. е. н., доцент кафедри міжнародного менеджменту Київського національного торговельно-економічного університету
вул. Кіото, 19, м. Київ, 02156, Україна 
     
КОВТОНЮК Катерина
 
E-mail: Ця електронна адреса захищена від спам-ботів. вам потрібно увімкнути JavaScript, щоб побачити її.
ORCID: 0000-0002-8105-0469
  к. е. н., доцент кафедри міжнародної економіки ДВНЗ «Київський національний економічний університет імені Вадима Гетьмана»
пр. Перемоги, 54/1, м.Київ, 03057, Україна

 

МОДЕЛІ ДИДЖИТАЛ-ТОРГІВЛІ
 
Розглянуто методологічні підходи до визначення поняття «диджитал-торгівлі». Проаналізовано звіти міжнародних агенцій та інституцій, що характеризують феномен «диджитал-торгівлі». Визначено основні класифікаційні ознаки «диджитал-торгівлі». Проаналізовано сучасні форми взаємодії суб’єктів диджитал-торгівлі. Досліджено основні моделі диджитал-торгівлі. 
 
Ключові слова: диджитал-торгівля, IoT, товари та послуги диджитал-інфраструктури, диджитал-послуги, диджитал-товари.
 
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